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An In-Depth Look at Sales Funnels: Final Part

The Sales Funnel: Understanding Preference, Purchase, and Loyalty Let’s recap what we’ve been talking about the past couple of weeks. A sales funnel is a visual representation of the journey […]

The Big Scary World of APIs and Integrations

What are APIs? API is an abbreviation for application programming interface. It’s a set of definitions and protocols for building and integrating application software. In non-geek speak, APIs let your […]

5 Signs it’s Time to Automate Your Business

When Confluence Business Solutions was created eight years ago, I was an employee one day and a “small business owner” the next. I had aspirations to start a business…but not […]

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