How to Become Invaluable to Your Customers
In past blogs, we’ve discussed how and why you should learn all you can about your ideal customer. And, in last week’s blog, we went over in detail the entire […]
How to Maximize Your CRM
Strategies for Each Stage of Business Growth According to this Harvard Business Review article, there are 5 stages that a business can go through. They are: Existence, Survival, Success, Take-Off […]
An In-Depth Look at Sales Funnels: Final Part
The Sales Funnel: Understanding Preference, Purchase, and Loyalty Let’s recap what we’ve been talking about the past couple of weeks. A sales funnel is a visual representation of the journey […]
An In-Depth Look at Sales Funnels: Part 2
Last week in our In-Depth Look at Sales Funnels series, we did an overview of the sales funnel and the strategy behind it. Today we will dive into how to […]
What Your Brand Colors Say About You
When it comes to identifying your brand, customers think of your logo first. So much so, many companies such as McDonalds and Starbucks have removed all text from their logos […]
Using Social Media To Market Your Business
As a business owner, using social media to market your business is a great way to reach potential customers and build relationships with them. Social media is a powerful tool […]
How to Succeed with Data-Driven Decision Making
Recognizing that not everyone is enthralled by business analytics, I will keep this blog as non-geeky as possible. It may start out a little dry, but it will get juicier […]
Small Businesses: The Backbone of The Economy
Small businesses are the backbone of the economy. They employ half of the working population and they play a vital role in creating new jobs each year. In fact, small […]
Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
It’s no secret that a well-executed marketing strategy is essential for any business. But what about when you’re just starting out? How do you get your name out there and […]
Lead Generation: Why Businesses Struggle (And How to Fix It)
For many businesses, lead generation is a major source of stress and anxiety. Why is lead generation so difficult? And what can be done to make it easier? In this […]