If You Build It, Will They Come?

8 Reasons Why You Need More Than Just A Website You finally did it! You crafted the most perfect website ever! You diligently picked out the color-scheme, hired the best […]
Using the Power of Storytelling to Connect and Convert

Weaving Storytelling to Connect, Engage, and Boost Sales Success Sales is not just about selling a product or a service; it’s about painting a picture that your ideal client can […]
How to Remain Invaluable to Your Customers

This blog is a continuation of last week’s blog, How to Become Invaluable to Your Customers. Last week we discussed how to provide value to your customers during the first […]
How to Become Invaluable to Your Customers

In past blogs, we’ve discussed how and why you should learn all you can about your ideal customer. And, in last week’s blog, we went over in detail the entire […]
Using Social Media To Market Your Business

As a business owner, using social media to market your business is a great way to reach potential customers and build relationships with them. Social media is a powerful tool […]
How to Succeed with Data-Driven Decision Making

Recognizing that not everyone is enthralled by business analytics, I will keep this blog as non-geeky as possible. It may start out a little dry, but it will get juicier […]
How AI is Changing Marketing

As a business owner, you’re probably always on the lookout for new and innovative ways to market your product or service. And if you’re not, you should be! Because in […]
3 Habits To Adopt Today That Will Make You A Successful Entrepreneur

It can be surprising for someone who has just started their own business how much work actually goes into getting things going strong as an entrepreneur with no support system […]
5 Signs it’s Time to Automate Your Business

When Confluence Business Solutions was created eight years ago, I was an employee one day and a “small business owner” the next. I had aspirations to start a business…but not […]
Boost Your Earnings By Collecting Referrals and Testimonials

Not too long ago I had a pre-sales call with a client. She reported that her business was thriving, that she had new clients on the regular and she was […]