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An In-Depth Look at Sales Funnels: Final Part
The Sales Funnel: Understanding Preference, Purchase, and Loyalty Let’s recap what we’ve been talking about the past couple of weeks. A sales funnel is a visual representation of the journey
An In-Depth Look at Sales Funnels: Part 2
Last week in our In-Depth Look at Sales Funnels series, we did an overview of the sales funnel and the strategy behind it. Today we will dive into how to
What Your Brand Colors Say About You
When it comes to identifying your brand, customers think of your logo first. So much so, many companies such as McDonalds and Starbucks have removed all text from their logos
Using Social Media To Market Your Business
As a business owner, using social media to market your business is a great way to reach potential customers and build relationships with them. Social media is a powerful tool
How to Succeed with Data-Driven Decision Making
Recognizing that not everyone is enthralled by business analytics, I will keep this blog as non-geeky as possible. It may start out a little dry, but it will get juicier
Small Businesses: The Backbone of The Economy
Small businesses are the backbone of the economy. They employ half of the working population and they play a vital role in creating new jobs each year. In fact, small
