How AI is Changing Marketing
As a business owner, you’re probably always on the lookout for new and innovative ways to market your product or service. And if you’re not, you should be! Because in […]
Lead Generation: Why Businesses Struggle (And How to Fix It)
For many businesses, lead generation is a major source of stress and anxiety. Why is lead generation so difficult? And what can be done to make it easier? In this […]
The Big Scary World of APIs and Integrations
What are APIs? API is an abbreviation for application programming interface. It’s a set of definitions and protocols for building and integrating application software. In non-geek speak, APIs let your […]
Easy Things You Can Do To Scale Your Business
What Does Scaling Mean To learn what scaling is, let’s first look at what business growth is and how it differs from scaling. Growth is when a business increases their […]
5 Signs it’s Time to Automate Your Business
When Confluence Business Solutions was created eight years ago, I was an employee one day and a “small business owner” the next. I had aspirations to start a business…but not […]
The Wild, Wild West of Text Message Marketing
by Christi Stafford Norfleet Stop what you’re doing! Where is your phone? I’m going to guess with about 90% certainty that your phone is at a minimum within reach of […]
Can You Sleep Through a Storm? – An Article About Business Preparedness
My first career was that of a dirty river rat for Outward Bound, guiding impressionable youth through life’s challenges all while paddling down rivers for days on end. During that […]
Is Email Marketing a Waste of Time, Energy and Money?
One of the most frequently discussed topics for us with clients and prospects alike is around email marketing and to be more specific, does it still work in 2022? The […]
5 Reasons Your Small Business Needs A CRM
Let’s be honest, being a small business owner, or a soloprenuer, is a lot of work. No matter how you want to dress it up, running a business on your […]
How to Start Automating Your Business
At Confluence Business Solutions, 2022 came in like a high speed jet, both in business and at home. We set some big goals for our home life and even bigger […]
